We are recruiting to fill the vacant position below:
Job Title: Trade Marketing Officer
Locations: Damaturu, Mubi, Maiduguri, Keffi, Kafanchan, Kebbi, Zamfara
Job Description
- To manage and develop the channels of distribution especially retailers to ensure MTN dominance at retail within assigned territory
- Extract value from what we already have by focusing on optimizing processes within the Unit/Department in line with the value creation philosophy. This includes individual contributions and recommendations to improve existing business project/initiative.
- Drive Innovation by identifying and taking advantage of new business opportunities, e.g., by stimulating and encouraging new business opportunities, launch of products, product/process innovation etc.
- Maintain leadership in the ICT/Digital industry by keeping abreast of relevant industry news and notifying the team as appropriate.
- Enhance/expand MTN’s role in the larger national macro environment by participating in CSR projects and/or NGO’s, involvement in recognized professional institutions etc.
- Sustain the right organizational culture and behaviors by demonstrating the vital behaviours everytime.
- Ensure call cycle time of 20 visit a day per territory or as business requires
- Ensure weekly / monthly database update
- Ensure MTN product availability in channel is >95% at all times and provide weekly product availability report of all visited outlets during call cycles
- Ensure information from Distributor Account Executive on Trade Partners product distribution is confirmed and relevant Sub Dealers followed up and provide weekly / monthly report
- Resolve all issues/queries with regards to activations, products and promotions
- Provide Informal training in shops on products, services and promotions being run by marketing, channel or region and on the spot training/coaching of all visited outlets in territory (100% of all visited outlets in call cycle)
- Identify new retail opportunities in developing markets, motivate for network coverage where necessary
- Provide weekly/monthly sales activity report, market intelligence report and initial report to Field Service Engineers on state of network in territory
- Manage Brand Visibility within the rural space while supporting all identified outlets with 100% merchandizing/POS as appropriate.
- Manage and deepen penetration into HORECA (Hotels, Restaurants, Cafes) outlets
- Focus on management of DYA retail agents while the TMCs manage the Super agents
- Direct all channel participants to MTN identified growth area within your territory
- Establish consistent channel standards including branding as per channel recommendation.
- Increase brand awareness – Signage, POS distribution and target 65% visibility in the channel of distribution (Trade marketing team will measure)
- Support all identified outlets with 100% merchandizing as appropriate and defined
- Manage stock in channel and provide appropriate reports as follows;
- Advice RSMs if there is need for focussed activity in territory to help move stock – As appropriate
- Provide training on site to Increase product knowledge
- Ensure MTN product availability in channel is >95% at all times and provide weekly product availability report of all visited outlets during call cycles
- Follow up with product availability at Trade partners’ Point of presence and provide weekly / monthly report
- Ensure all visited outlets give info on where, when, price etc of products and provide weekly report
- Query all products in channel older than 30 days from date of purchase and make report to the business on all such stock weekly
- Target 65% space within each outlet (Trade marketing team will measure)
- Support all identified outlets with 100% merchandizing as appropriate and defined.
- Ensure 100% POS Distribution to all channels of distribution within 14 days of release
- Ensure 100% replacement of expired, damaged or obsolete materials within territory and 100% removal of obsolete materials and messages
- Obtain info on stocking from ALL visited outlets in territory (where from, when, price, where to & why still pending >30days) – Record and report weekly / monthly.
- Ensure collaboration between sub subs, retailers etc to TPs and help nurture the relationship and increase RRP
- Confirm that sub dealers and dealer branches are contacted and stock receipt / movement verified - Produce weekly report
- Ensure areas in your territory without adequate TP point of presence is filled by encouraging TP to open up points
- Normal MTNN working conditions
- May be required to work extended hours
- Open plan office
- Kindly note that you MUST indicate your preferred location on your CVS.
- First degree in any discipline
- Fluent in English
- 1 years’ experience in an area of specialisation; with experience with working with others
- Experience working in a small to medium organization
- Basic GSM
- Basic Telecommunication Fundamentals
- Merchandising Training
- Selling
- In-depth Handset training
- Customer care
- Coaching for results
- Normal MTNN working conditions
- May be required to work extended hours
- Open plan office
- BA, BEd, BEng, BSc, BTech, HND or LLB.
28th September, 2016.
Method of Application
Interested and qualified candidates should:
Click here to apply online
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